23 Sep
Blog Posts, News

Visionular at IBC 2026: AI and Video in Practice

From September 11–14, Visionular joined customers, partners and industry professionals in Amsterdam for IBC 2026. Across four days of demonstrations and discussions, we explored a shared challenge: how to meet growing demands on video infrastructure while preserving quality and improving efficiency. At our booth and on stage, we shared Visionular’s approach to video infrastructure built for humans and AI, from efficient encoding and visual enhancement to optimising AI-generated content. Our booth gave visitors the opportunity to explore Visionular’s technology and discuss its application across broadcast, streaming and AI workflows. Video compression remained a central part of those conversations. Our Aurora encoder family —...

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03 Sep
Article, Blog Posts

GenOpt Visual Optimization Engine

How can generative video achieve better visual quality at a lower production cost? GenOpt improves AI-generated video after generation, helping achieve production-ready quality at a lower generation cost.For years, Visionular has developed technologies that improve video quality and optimize how content is processed, compressed, delivered, and experienced by viewers. Our work spans noise reduction, detail recovery, color optimization, video encoding, and playback quality.  Generative AI introduces a fundamentally different set of challenges. Traditional measures such as resolution and sharpness are no longer enough. A video may look sharp while its subjects still feel synthetic. A single frame may appear convincing, yet hair,...

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Visionular partners Infratel Solutions
01 Sep
News

Visionular and Infratel Solutions Partner to Bring AI-Powered Transcoding to DVB and OTT Platforms

Partnership makes Visionular’s containerized AuroraFlex transcoder available as part of Infratel Solutions’ end-to-end video offering. Visionular, a provider of AI-powered video solutions, today announced a partnership with Infratel Solutions to bring more efficient, high-quality video transcoding to DVB and OTT Platforms. Through the partnership, Visionular will provide its containerized AuroraFlex transcoder, which Infratel Solutions will integrate into end-to-end video solutions for customers across its markets. AuroraFlex is an AI-powered video transcoder designed to reduce bitrate requirements by up to 50% while preserving visual quality. Its deep-learning perceptual models prioritize visually important elements such as faces, text and motion, helping video providers reduce distribution...

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AV1 AV2 - a Future-Ready Video Strategy
28 Aug
Article, Blog Posts

AV1 Today, AV2 Tomorrow: Building a Future-Ready Video Strategy

AV1 is delivering measurable value today. AV2 is opening the next chapter of open video compression. For video providers, the right strategy is not about choosing one over the other - it is about taking advantage of AV1 now while preparing for what comes next.  The release of the AV2 specification in June 2026, marks an important milestone for the video industry.  Developed by the Alliance for Open Media, AV2 builds on the foundation established by AV1 and is designed to deliver greater compression efficiency and flexibility across an increasingly diverse range of video applications.  These include streaming, broadcasting, real-time communication, screen content...

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26 Aug
Article, Blog Posts, Fundamentals, News

From Bits to Tokens: Applying Video Compression Intelligence to Video AI Token Efficiency

Zoe Liu, Co-Founder and CEO of Visionular, presented “From Bits to Tokens: Applying Video Compression Intelligence to Video AI Token Efficiency” at the 2026 Buffer-Free Video Conference.The session explored how decades of video compression expertise can help solve one of the most pressing challenges facing video AI: the enormous number of tokens required to process visual content. A single minute of video at 30 frames per second can contain the equivalent of 1.8 million words, despite much of that information being spatially, temporally, or perceptually redundant. Zoe explained that many principles used in conventional video compression can also be applied to...

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17 Jun
Article, Blog Posts, Business, News

How AI Ball Tracking Is Rewriting the Economics of Live Sports Production

Broadcast-quality live sports coverage has always carried a hidden cost: the production crew. Camera operators. Directors cutting between feeds. Spotters calling out where the ball is going. A production van running encoding at the edge. For a top-tier professional match, that infrastructure is justified. But those events represent a tiny fraction of the sports being played and streamed around the world every single day. For every major league broadcast, there are thousands of college games, regional competitions, amateur leagues, and local events where none of that infrastructure exists. The economics simply don't add up. So fans watch a locked-off wide-angle camera where...

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e-commerce video compression
01 Jun
Case Studies

How a Leading e-Commerce Platform Reduced Video Delivery Costs and Improved Playback Performance with Visionular

For mobile-first commerce platforms, video is one of the biggest drivers of user engagement, but it is also one of the largest contributors to infrastructure cost. As one of India's fastest-growing social commerce platforms, our client delivers millions of short-form product videos to users every day, powering product discovery, seller engagement, and conversion across the platform. As video consumption scaled rapidly, the platform faced a growing challenge: how to deliver more video, faster and at lower cost, without compromising quality. To solve this, they partnered with Visionular to optimize their video encoding and delivery architecture. The result was a meaningful reduction...

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ABS CBN Video Compression
12 May
Case Studies

How ABS-CBN’s iWant Scaled Global Streaming Without Increasing Distribution Costs

iWant is a global streaming platform bringing Filipino shows, movies, series, news, and live channels to audiences both in the Philippines and across the world. Launched in 2018 and operated by ABS-CBN Digital Media, a division of ABS-CBN Corporation, the platform reaches viewers on multiple continents through web, mobile, and smart TV apps. The service runs on a freemium model, offering free ad-supported content alongside subscription and pay-per-view options. Its catalog spans exclusive teleseryes, variety shows, films, and iWant Originals, all delivered securely to millions of users worldwide. Much of iWant's audience is in the Asia-Pacific region, where people primarily watch...

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14 Apr
News

Visionular Launches AI Production Platform AuroraVision at NAB Show 2026

AI-native production platform delivers Tier-1 live production quality without Tier-1 hardware. No additional cameras, no specialist operators, no hardware upgrades required.Visionular announces the commercial launch of AuroraVision, a software-defined AI production platform that gives broadcasters, OTT operators, and live-production teams the visual capabilities previously accessible only to the world’s largest productions – regardless of scale, budget, or infrastructure. AuroraVision’s greater value lies in the flexibility it brings to live production. Smooth slow-motion replay, accurate real-time object tracking, AI-driven video reframing, and 4K/8K output have traditionally required purpose-built cameras, specialised signal-chain infrastructure, and additional crew. AuroraVision makes these capabilities possible through real-time AI...

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19 Mar
Case Studies

How FanCode Delivered 1080p Quality to 160 Million Sports Fans Without Increasing Data Costs

FanCode is India's leading digital sports platform, serving more than 160 million sports enthusiasts with live and on-demand content across Formula 1, cricket, football, golf, MotoGP, and more. Launched in 2019, the platform operates under Dream Sports — the country's largest sports technology company and parent of Dream11. FanCode's audience is mobile-first, spread across urban and rural India, and intensely passionate about sport. That passion, however, coexists with a very practical constraint: data costs. For millions of fans, every gigabyte consumed matters.India's mobile streaming market presents a paradox that keeps engineering teams up at night: audiences demand premium video quality, yet...

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