23 Sep
Blog Posts, News

Visionular at IBC 2026: AI and Video in Practice

From September 11–14, Visionular joined customers, partners and industry professionals in Amsterdam for IBC 2026. Across four days of demonstrations and discussions, we explored a shared challenge: how to meet growing demands on video infrastructure while preserving quality and improving efficiency. At our booth and on stage, we shared Visionular’s approach to video infrastructure built for humans and AI, from efficient encoding and visual enhancement to optimising AI-generated content. Our booth gave visitors the opportunity to explore Visionular’s technology and discuss its application across broadcast, streaming and AI workflows. Video compression remained a central part of those conversations. Our Aurora encoder family —...

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03 Sep
Article, Blog Posts

GenOpt Visual Optimization Engine

How can generative video achieve better visual quality at a lower production cost? GenOpt improves AI-generated video after generation, helping achieve production-ready quality at a lower generation cost.For years, Visionular has developed technologies that improve video quality and optimize how content is processed, compressed, delivered, and experienced by viewers. Our work spans noise reduction, detail recovery, color optimization, video encoding, and playback quality.  Generative AI introduces a fundamentally different set of challenges. Traditional measures such as resolution and sharpness are no longer enough. A video may look sharp while its subjects still feel synthetic. A single frame may appear convincing, yet hair,...

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Visionular partners Infratel Solutions
01 Sep
News

Visionular and Infratel Solutions Partner to Bring AI-Powered Transcoding to DVB and OTT Platforms

Partnership makes Visionular’s containerized AuroraFlex transcoder available as part of Infratel Solutions’ end-to-end video offering. Visionular, a provider of AI-powered video solutions, today announced a partnership with Infratel Solutions to bring more efficient, high-quality video transcoding to DVB and OTT Platforms. Through the partnership, Visionular will provide its containerized AuroraFlex transcoder, which Infratel Solutions will integrate into end-to-end video solutions for customers across its markets. AuroraFlex is an AI-powered video transcoder designed to reduce bitrate requirements by up to 50% while preserving visual quality. Its deep-learning perceptual models prioritize visually important elements such as faces, text and motion, helping video providers reduce distribution...

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26 Aug
Article, Blog Posts, Fundamentals, News

From Bits to Tokens: Applying Video Compression Intelligence to Video AI Token Efficiency

Zoe Liu, Co-Founder and CEO of Visionular, presented “From Bits to Tokens: Applying Video Compression Intelligence to Video AI Token Efficiency” at the 2026 Buffer-Free Video Conference.The session explored how decades of video compression expertise can help solve one of the most pressing challenges facing video AI: the enormous number of tokens required to process visual content. A single minute of video at 30 frames per second can contain the equivalent of 1.8 million words, despite much of that information being spatially, temporally, or perceptually redundant. Zoe explained that many principles used in conventional video compression can also be applied to...

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17 Jun
Article, Blog Posts, Business, News

How AI Ball Tracking Is Rewriting the Economics of Live Sports Production

Broadcast-quality live sports coverage has always carried a hidden cost: the production crew. Camera operators. Directors cutting between feeds. Spotters calling out where the ball is going. A production van running encoding at the edge. For a top-tier professional match, that infrastructure is justified. But those events represent a tiny fraction of the sports being played and streamed around the world every single day. For every major league broadcast, there are thousands of college games, regional competitions, amateur leagues, and local events where none of that infrastructure exists. The economics simply don't add up. So fans watch a locked-off wide-angle camera where...

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